You’re too busy for writers who don’t get your game plan
And you definitely don’t have time for generalists.
But most of the content you commission comes back so thin even your least aware of prospects see right through it.
It’s not just you!
B2B marketing has a copywriting problem
Up to 60% of commissioned B2B content never gets seen. No views, no clicks, no shares and no leads.
Yikes! That’s a lot of wasted money and time.
You shouldn’t have to apologise to the sales team for a lack of MQLs and SQLs when you’re investing so much in content. So, you gotta ask…
Why is it so hard to get writing that works?
Here’s a hint…
Most writers don’t get your strategy, so they can’t write content that supports it.
Not only do you need a copywriter that:
- Gets your audience
- Gets your niche
- Gets your products, and
- Gets your brand
You also need them to understand what it takes to:
- Move leads down the sales funnel
- Rank a post on page 1, and
- Get multiple assets from a single piece
So, You need an industry specialist copywriter who understands inbound marketing, is driven by research and knows SEO.
We’re talking strategies that could 3X your content ROI.
(and, when almost ¾ of B2B buyers use content to make purchase decisions, the right writer can set your prospecting pipeline on fire)
I’m a Conversion Copywriter, Content Strategist and Optimisation Specialist working with bold B2B SaaS and marketing brands.
I bring a 10-year background in sales to the table, along with an authoritative voice on SEO and the tools to know when copy hits the mark.
My copy sells!
Why should you believe me? Well…
I’ve spent a decade selling the toughest value proposition around. And, when I wasn’t convincing the public to embrace their inner altruist, I was building campaigns, conducting research & graduating from a world top 3 university.
Could we be good together?
What do you think?
Here’s what you can expect from me…
I don’t do ‘fluff’ and I don’t write ‘thin’. I follow a process, explore all avenues and let data drive my words.
The best content tells a story, but it’s not mine. It’s your brand’s and their customer’s. I just root it out and bring it into the light.
I write data-driven, SEO and marketing focused blogs, articles, pillar pages, lead magnets, video scripts, case studies and more.
To discuss how my words can bring out the best in your content strategy…
Book a short strategy call today.
I worked with Jodie on a blog project for an IT company and she was a joy to work with. Not only is she devoted to her work, but she is also extremely motivated... I believe she'll be a true asset to every project she works on. Highly Recommended!
Founder at Attractiveo
I strongly recommend Jodie for all types of copywriting projects. She is a real professional and we are happy to have her.
CEO at Parrot Solutions
Jodie is a great writer. She delivers high quality, well-researched articles, closely follows our briefs, and is always available to make revisions when necessary. She’s one of the most professional freelance writers we have worked with.
Content Marketing Specialist, Napoleon Cat
Original copy | Edits | SEO / CRO audits
What I do
Blogs and articles
Social media ads
BOOK YOUR STRATEGY CALL NOW! AND GET 20% OFF ALL PROJECTS BOOKED BEFORE THE 20TH DECEMBER